Every color can tell a story - Color Theory

All designers know the importance of color in design. So here I am sharing the meaning of colors, what is the importance of color in designer life, why is color more important, how to choose the right color.

We see a lot of brands in regular life. The color of some recordings shows which brand they belong to. So now you understand the importance of color.

Colors help you to attract attention, convey a meaning, group related elements, and generally enhance the aesthetics of your site.

Sometimes designers create designs very well, but they make a mistake in choosing the right color. Due to that, the power of the message may decrease.

Before you make a mistake,  Let you know what is the importance of the color in the design.

The power of color in your design

Yellow Color

Yellow is primary color. It is associated with happiness, warmth and energy, optimism and creativity. 

Yellow is most visible color of the spectrum.

Red Color

Red is primary color. It is associated with energy, danger, strength, desire, and love. Red captures attention. It allows a person to make a quick decision.

Green Color

Green is secondary color. It is associated with nature. It can represent new beginnings, growth, and hope. Green can have a balancing and harmonizing effect.

Blue color

Blue is primary color. It is associated with sky, depth, stability, loyalty, cleanliness, and understanding, Blue is sharply refracted by the eyes. Light blues are often relaxed and calming.

Bright blues can be energizing and refreshing.

Dark blue, like navy, are excellent for a corporate site or designs where strength and reliability are important

White color

It is associated with peace, purity, cleanliness, and virtue. It can help to convey cleanliness and simplicity, though, and is popular in minimalist designs.

Black color

Black is the strongest of the neutral colors. It is associated with power, elegance, and formality. It can be either conservative or modern, traditional or unconventional, depending on the colors it's combined with.


Thanks for reading "Every color can tell a story - Color Theory" blog. I hope you like this blog and it will help all the designers. Please let us know your favorite color in the comment box below. Please subscribe to designkeys newsletter and never miss an update. We will come back with more design inspiration news :)